Networking – find a group that works for you.

As a relatively new business owner, ( first birthday last month – yay!) I still earn most of my contracts through face to face networking. It is time consuming and sometimes exhausting – extending my time spent ‘at work’ by at least a couple of hours either side of the day. Costs can range from a Pay As You Feel arrangement to hundreds of pounds a quarter.
coffee networkingIt’s easy to adopt the scatter gun approach in the early days. This works for some, many successful business owners attend a number of different networking groups on a regular basis. But with some groups requiring a large joining fee and regular monthly payments this can be an expensive marketing plan. I quickly made the decision to join one group where I could invest my time in attending meetings and getting to know other members. This involved a lot of initial research to make sure that my final decision was the correct one, but once I had identified the right group for me I made a clear commitment. I still accept invitations to visit others as a guest and drop in and out of smaller, social networking groups. But I never let these get in the way of my ‘Alpha’ choice. Attending just one main group means that I can stay focused, build strong working relationships and it doesn’t eat into my time for client work.

 

So how do you know that you have found the right networking group?

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Open letter to a stranger.

Dear Sir,

In exactly two weeks I celebrate my 41st birthday. I’ve always had a bit of a thing for birthdays. They act as a perfect excuse for some of my favourite things – like good company, great food and lots of silliness.

My 33rd birthday was a very different affair. Friends gathered at our home and there were lots of thoughtful gifts, kind remarks and hugs that lasted slightly longer than normal. We all smiled, laughed and celebrated but there was a tangible uncertainty hanging in the air – the proverbial elephant in the room.

We never met. I have no idea whether you enjoyed blowing out the candles on your cake or hated birthdays with a passion. You may have been a husband, father, brother or uncle. Perhaps you spent your time walking in the Scottish highlands. Maybe you loved nothing more than a night in front of the telly with a glass of wine. It’s quite odd, sharing a close and unbreakable bond with a total stranger.

I have a lot to thank you for.

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Building a Brand – Start with your Why

Early in my work as a freelance writer I was lucky enough to be introduced to Simon Sinek and his incredible TED talk – How Great Leaders Inspire Action. Everything that Simon advocates looks at the importance of starting from a place of passion – then using the reason why you are in business as a driving factor in building your brand.

the aim is not to do business with everyone who needs the thing you have; but to do business with everyone who believes what you believe.

So do you understand the passion that drives you in your business journey? Are you using this to develop engaging and inspiring narratives in your marketing plan?

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The fair trade movement in Britain – why should we care?

Making York a Fair Trade City

york minster

Since 2004 a group of volunteers have been working behind the scenes to maintain York’s status as a fair trade city. They state Fair Trade – as opposed to Fairtrade – because there are many ways in which everyone can support fairly traded goods even when they don’t meet the exacting status of the official Fairtrade movement. With the celebration of International Fair Trade Day in May, Claire Davies met with Helen Harrison and Kathryn Tissiman to discuss their work within the York Fair Trade Forum.

 

Why worry about fair trade?

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Three places every foodie should try when visiting Newcastle

I have been making regular trips to Newcastle city centre for around five years now, all part of my post transplant management at the wonderful Freeman Hospital.  After an early start in clinic I’m usually done by lunchtime and have the luxury of an afternoon to trip round my regular haunts before jumping on the train home.

After much research and deliberation (my life is so hard sometimes, not) I thought it was time I put together a blog post sharing some of the venues that have made a visiting Yorkshire gal so welcome. Here are my three ‘must visit’ food and drink venues in the economic centre of the north east of England.

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Interview with my local Foodbank

Many look to curb eating or adopt a healthier lifestyle as we head into Spring. But what if you are one of a number of residents who struggle to buy enough food to see you through a week, never mind make choices on whether your minced beef comes from grass fed cattle?

Earlier this year I spoke to Laura Chalmers about how she became York foodbank manager and the help they offer to York residents.

Laura at foodbank

 

In 2010 Laura Chalmers stepped away from a career in childcare to volunteer with Christian Aid. She found her time at the orphanage in South Africa extremely rewarding and volunteered again – this time with TearFund – in Bolivia helping local people tackle issues such as drug abuse and child prostitution. On her return Laura found employment in the local youth hostel and that was when she heard that York foodbank were recruiting their first full time manager.

“Due to increasing demand their efforts had grown considerably. Eventually someone was needed to oversee the work, to keep it managed effectively and ensure sustainability. The Trussel Trust recognised that without a full time member of staff there may be no foodbank.”

Laura says that her time volunteering abroad had also brought her to the conclusion that there was a very real problem with poverty in Britain.

“At home the poverty is more hidden with a lot of complex issues and misunderstanding. We have seen a breakdown of community and people are increasingly disconnected from their neighbours. I saw my chance to take a job where I could make a real difference to my own local community.”

Part of her role involves visiting local schools, groups and professional bodies. These visits highlight many of the questions and misconceptions that exist around foodbank and the service they offer. I asked Laura to answer the six most common topics that come for up for discussion whilst she is out and about.

 As the 6th wealthiest country in the world why do we need foodbanks?

“It’s true that there is a great deal of wealth in Britain but it is poorly distributed amongst the general population. There is a huge gulf between the richest and poorest members of society. Here in York the figures are surprising. 25% of children live below the poverty line, a higher percentage than the national average, and men living in the most deprived parts of the city die an average nine years earlier than those in the least deprived areas.”

Foodbanks are just an extension of the welfare state

“Whilst we take referrals from agencies such as social workers and health visitors, foodbank remains independent from the public sector and relies solely on public donations. We work hard not to be seen as a replacement for government provision in terms of assistance. Foodbank offers a safe place for people to access support without fear of judgement. The Trussel Trust looks to be part of the solution not part of the problem. We work in the hope that one day our services will no longer be required.”

People just don’t know how to manage their food budgets properly.

“Foodbank users are some of the most resourceful people I have ever met. Many know exactly how to stretch ingredients but, ultimately, that is not always enough. Without transport it can be difficult to purchase items in bulk or reach cheaper supermarkets; many people are forced to buy food from the nearest store they can access on foot – often the most expensive way of purchasing food.

An additional factor is the number of our visitors who have grown up in care. They’ve had little family stability and not learnt how to run a household in the same way many of us do. As a reaction to this the Trussel Trust has introduced the Eat Well – Spend Less workshops, teaching people how to make nutritious meals on a tiny budget.”

What about those of us who work and still struggle to survive? Why should help only be given to people on benefits?

“The foodbank is open to anyone in need of assistance, regardless of benefit status. Less than half of foodbank recipients are on benefits and often those who are receive ‘top up’ benefits to bolster low wages. Over 50% of individuals living in poverty in the U.K are from working households and many of those helped by foodbanks are in work.”

My neighbour needs your help. Can he drop into our local foodbank tomorrow?

“We cannot dispense a food parcel without a referral from a frontline agency. I suggest your neighbour speaks to his G.P. or makes an appointment with the Citizen’s Advice Bureau. The largest group of visitors to York foodbank are young men of working age so he is not alone. Health visitors, head teachers and social workers can also provide a referral.”

Why don’t you provide visitors with fresh vegetables rather than packaged food?

“Fresh food is a complex issue and not suitable for a number of reasons. Firstly, it is much harder for the foodbank to store without wastage. Additionally, fresh produce is more difficult to prepare if you haven’t been able to pay your fuel bill that week. Never mind ‘heat or eat’ – some can’t afford to do either. This makes preparing a cooked meal extremely difficult.”

I saw someone leaving my local foodbank in a car the other day. Why should we provide someone with food if they can afford to run a car?

“Many foodbank visitors struggle to get to and from a foodbank. Each food parcel provides enough food for three meals a day for three days per person in the household. The average family of four receives far too much food to carry home on foot or public transport. A beneficiary might need to be at work during open hours so a neighbour will pick it up on their behalf; or require help from a community support assistant to due to a disability. Also, there are many reasons why someone may need use of a car and, as I mentioned earlier, it is not our job to pass judgement on such choices.”

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Unchained – Interview with Stephanie Moon

I first met Stephanie Moon at the home of Sue Nelson, owner of Yorkshire Food Finder. We were all participating in an outside broadcast for Radio York and Stephanie was part of an excellent team of chefs demonstrating Christmas dishes live on air. Whilst I have been known to step up and cook at the local York Food Festival, the idea of balancing a number of hot pans whilst simultaneously being interviewed for a live radio broadcast was absolutely terrifying. But that is what Stephanie did, and she seemed to be enjoying every single second of it. Her passion for the ingredients and simple joie de vivre was unmistakable.

Two months later and I find myself in the cafe at Rudding Park, eating perfectly handcut chips and listening to Stephanie explain how she “sort of, just fell into” working with food.

“At first I wanted to be a physiotherapist, or a nanny. Growing up on a farm meant that food was a natural part of my life and I often cooked at home. I could walk the cows in for milking and back then there were wild strawberries growing at the sides of the path. I guess you could say my love of the land started there. I applied to do the YTS (Youth Training Scheme) in a pub, not really knowing if catering would become my career. Before I could start my cookery teacher rang my parents and said that I should be applying for catering college”

Her studies at Craven College culminated in Stephanie winning Student of the Year – soon followed by a position at The Dorchester – and she hasn’t looked back. With a number of awards under her belt she has spent the last seventeen years in the beautiful Regency setting of Rudding Park Hotel, currently in the role of Consultant Chef. Stephanie feels that the key to her longevity is an ability to evolve and grow within the job.

“I’m not as hands on now. That is ok, it’s a natural progression. We have some amazing, talented chefs. They are an excellent team at the Clocktower and Banqueting. When I first started at The Clocktower as head chef the restaurant had around 80 seats. Now they can accomodate 188 people inside and another 98 on the terrace in the summer. ”

Stephanie continues to follow her passion for foraging and Yorkshire produce, sometimes meeting guests to forage on the estates parklands and presenting at events such as The Great Yorkshire Show. But what makes her so loyal to her work at Rudding Park even though she runs a successful consultancy business across Yorkshire?

“We have a team of serious chefs always looking to take their food to the next level. They are constantly striving for innovation. The kitchen garden has 54 raised beds full of ingredients like edible flowers and baby vegetables. Local and seasonal sourcing can sound like a bit of a cliche nowadays but it is still very important and the kitchen garden means that we really can do exactly that. What can I say, it’s a great place to work.”

 

If you would like to read more about Stephanie and her ongoing work with Rudding Park Hotel and numerous events around Yorkshire visit her blog at thewildcooks.co.uk.

 

The New Black – Cloth pudding for Robbie Burns

After a break from writing over the Christmas recovery period I return to The New Black thread with a traditional boiled pudding for Burns Night.

I was a latecomer to haggis but always look forward to the end of January and the excuse to taste this Scottish delicacy once again. As a curious food writer, the next question had to be – what else would my Scottish neighbours have eaten as part of this winter festival to celebrate their most beloved poet?

Dessert proved a source of consternation. Many modern day Burns Night menus offer the naughty but nice Cranachan. A delicious combination of fresh cream, oats and whisky it was originally a late summer dish, served after the harvest with seasonal raspberries tossed gently into the mix. It is certainly not a dish suited to traditional winter provisions.

Eventually my research turned up the fantastic clootie (or cloutie) pudding, a combination of dried fruit, spices and suet and so named after the cloth used to wrap the ingredients before wrapping.

clootie

 

I couldn’t lay claim to the recipe that I am going to share with you today. The method and ingredients are simple to apply and the result is a pudding full of warming winter spices and much lighter than you might expect. The real trick is to prepare your clootie so as to create a skin as it cooks and it arrives at the table resembling the haggis itself.  So I purely share the idea and encourage those of you setting upon your own Burns Night supper to consider giving this a try.

Clootie Pudding

From Hairy Bikers: Mums Know Best
Serves 12

12 oz sultanas, 12oz plain flour, 6oz suet
1tsp cinnamon, 1tsp mixed spice, 1tsp ginger
1 grated apple, 5oz soft brown sugar
3 tbl treacle, ½ tsp baking powder
1 egg (beaten), milk to mix
A cloth – butter muslin or clean tea towel.

1. Fill a large saucepan or stock pot with boiling water and keep boiling ready for clootie
dumpling.
2. Mix all the dry ingredients and apple together.
3. Add the treacle, egg and milk and mix until you get a thick dough.
4. Scald the cloth in the boiling water, then spread the cloth onto a flat surface.
5. Spread flour over the wet cloth. This creates the skin of the dumpling.
6. Add your dumpling dough to the centre of the cloth. Pull the sides of the cloth together and
wrap the dough into a tight ball with the cloth. Tie the cloth tightly with string keeping the dough
tight within.
7. Add the dumpling to the boiling pot. Ensure the water comes up to the top or over the
dumpling. Boil for 3 ½ hours.
8. Ensure you keep the water on the boil and continue to top up the pot with water.
9. After 3 ½ hours lift out the dumpling from the pot, cut away the string and slowly unpeel the
cloth from the dumpling.
10. Once you’ve peeled away about 6 inches in diameter.
11. Add a plate upside down on top of the dumpling and tip the dumpling onto this plate. Slowly
unpeel the remainder of the cloth. The dumpling will look like a grey spotted brain!
12. Put the dumpling in front of a fire to dry off a little and turn brown.

 

Gingerbread spice and all things nice….

In the last of this trinity of York Food and Drink festival updates I share my favourite spice mix for adding a touch of the medieval to your baking. Whilst it is fantastic applied to a modern gingerbread biscuit like the one mentioned in my Christmas 2014 History Girls blog, feel free to throw it into a traditional shortbread, apple pie or even rub all over your favourite roasting joint before popping it in the oven.wpid-wp-1437388669949.jpeg

1 teaspoon ground white pepper
2 teaspoons ground cinnamon
3 tablepoons ground ginger
½ teaspoon ground mace or nutmeg
¼ teaspoon ground cloves

Pared down suppers

As a cookery writer it is easy to get caught up in the avalanche of food trends, exotic ingredients and new gadgets rushing at me from me via social media. Whilst I am normally complicit with the wonder that is our digital world; there are times when I look to step back and bask in the warmth of simplicity. Tonight was such a time.

A heathens arrabiatta

Crush two cloves of garlic. Chop fresh chilli, chorizo and any spare courgette/aubergine/mushrooms knocking about in the fridge. Fry in good quality olive oil.
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Tip over a tin of chopped tomatoes, a sprinkling of sugar and whichever herbs you wish. I had wild oregano and bay to hand. Simmer until thick and unctuous. Boil your pasta.

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When the pasta is almost ready take a few spoonfuls of the cooking water and use it to slacken your sauce to the desired consistency. Toss with the pasta and enjoy in the last of the days sunshine.