I provide copywriting services, consultancy and training to organisations across the north of England. We explore the stories that give a brand meaning. From uniting team members towards a common goal - to crafting a strong message that attracts a loyal customer base - I love seeing organisations thrive as a result of our work together.
My previous role as an Occupational Therapist gives me a unique perspective of individual psychology – how emotion, language and experience shape our thinking and behaviour. This knowledge has proved invaluable over my freelance career, enabling me to find and articulate a carefully crafted message that suits both my clients and their audience.
Alongside my commercial work with business owners, I am a published food writer and a passionate foodie. Just like the stories we tell, food plays a crucial part in drawing people together and cementing meaningful relationships.
In essence, it all comes to down to a love of people – the businesses we run, the communities we create and the food we share. The blog is where I choose to nurture my regular writing habit - sharing useful business content, food and drink recipes and anything else that feels important along the way.
What My Clients Say
- Sarah Cooper
"Claire Davies was the guest speaker at a meeting I attended, in the short space of time we had together I learned so much about improving the way we communicate with our potential client base and about writing business copy in general. Her friendly yet professional manner underlined her passion for writing and I felt instantly at ease. I look forward to attending some of the writing workshops that Claire is running in the future."
- Little Seed Company
"Sometimes you need someone to look at your work to find out how you can strengthen it further...Claire was professional, easy to get on with and raised many constructive points, which has enhanced the quality of my writing. She has natural people skills and takes a genuine interest in your work. I have no hesitation in recommending Claire's services to others." - Ellen
- Ann AllanMiddlethorpe Interiors
"We like to work with 'nice people' at Middlethorpe Interiors so it was a pleasure to work with Claire. Always curious and respectful Claire took her time to understand our business values and how we work. She earned our trust very quickly as she was not only recommended to us but she proved herself with the copy, she completely understood who our clients are, what we are trying to achieve and who we are at our core. We will continue to work with Claire and would be delighted to recommend her services." -
- Mark StredwickBrewtown Tours
"I have known Claire for nearly two years and she writes articles and blogs for me about beer and the industry. I have received an excellent quality of writing and very happy to recommend Claire."
- Stephen CreeOrange Crush Digital
"We have worked with Claire Davies on a number of projects and she has added real value to each of them. Claire can work as part of a team or independently and this adaptability is really useful to us. Her copywriting is of a consistently high standard and deadlines are never missed! The best thing about Claire is that she's a really good person and a joy to work with. We like Claire! Highly recommended!"
Who I Work With
Recent Blog Posts
Things to do in York for 2019 – Get rid of those creative blocksHappy 2019 folks! How do you feel on the first productive day of this new year? Raring to go? Are you bursting with ideas, or are you struggling to think through a haze of sugar, cheese and turkey sandwiches? If you're not really in the mood for setting life-changing resolutions then don't worry, you are not alone. The zeitgeist seems to be shifting away from the new year, new you approach (who says I need fixing anyway, thank you very much) to a quieter, more reflective mood. This suits me very nicely. Rather than soul searching for things that I should be doing better, I like to spend this first week or so looking for ways to oil my creative cogs and crank up my imagination. You may be interested to know that until 1752, we celebrated the start of a new year in March, not January. The weather has been kind to us so far, but winter is not a good time to deprive yourself of enjoyable treats or commit to flinging yourself around the gym in front of massive, unforgiving mirrors. I find that by indulging my natural curiosity, treading gently and perhaps discovering a new hobby - I am better prepared for a natural burst of energy come spring. Here are just a few of the things that I plan to do in early 2019.
Improve Your Copy – Write A Copy BriefWhether you are hiring a copywriter or crafting your own copy, it is vital to lay out a clear copy brief of what you are trying to achieve, how, and why. The majority of my clients are sole traders or operate within small, independent businesses. They have little experience of the copywriting process, or how to get the best out of the person who is writing their copy. To address this, I developed a process which enables me to collate all of the knowledge required to successfully complete a project. Today I want to share that process with you.